Professional Website for Scott Mirer
Scott is an experienced hi-tech marketing and product management executive with a passion for the discipline of execution. Based in Silicon Valley, Scott has held leadership positions at companies developing software solutions for broadcast and on-demand video services, consumer electronics, manufacturing, change management, web measurement, and medical imaging.
Digital Media and the Connected Home
TVs, stereos, phones, set-top boxes, portable players, and even remote controls are bringing networked music, photos, and video into every corner of our lives. Both managed networks and over-the-top (OTT) infrastructure enable on-demand entertainment experiences that shatter the limits of place and time.Technology is not the only thing evolving in the digital media marketplace -- boundaries between market segments are being breached as CE companies, telcos, cable and satellite providers, and content creators jockey for position in this dynamic environment. We have a unique opportunity to redefine entertainment, and the business models around it, for decades to come.
Why Centripeta.com?
Forza centripeta, or centripetal force, enables things in motion to change direction by counteracting the tendency to travel in a straight line.In business, changing direction means overcoming our own tendency to travel in a straight line. New goals, new capabilities, and new behaviors don't happen simply by proclamation. At every level of an organization, it takes energy and focus to bring about change.
centripeta.com is an acknowledgement of what it takes to successfully guide organizations through change in dynamic markets. Brilliant strategy may grab the headlines, but that's only just the starting point.